// POISON GIRL // The new fragrance by Dior on set with Camille Rowe. Deliciously scandalous. A bittersweet floral signature by François Demachy, Dior’s Perfumer-Creator. Available now in stores.
So in love with these stunning flacons of POISON by DIOR
The
highly graphic motif inspired several looks in the Dior ready-to-wear
Autumn/Winter 2016/2017 show, which took place in the Cour Carrée of the
Louvre Friday, 5th March, 2016. It could be found enlarged and
transposed into pink
and bordeaux on a silk jacquard coatdress. It also appeared on an
orange and gray sweater, contrasting with the twinkling embroidered
flowers on the skirt.
The new 'Miss Dior' campaign which was unveiled February 22th by DIOR - Fresh like a rose, she might always be dressed in a layer of petals by DIOR Spring 2013 Couture: Natalie Portman is a Miss Dior likeno other.
"Perfume is the feminine personality's indispensable accessory, it's the finishing touch to a dress."
If he could have, Christian Dior would have created a fragrance for
each one of his dresses. For him, a perfume was like a piece of fabric,
invisible obviously, but instantly recognizable. A veritable fashion
accessory, it complements and completes a look. Miss Dior, his
first perfume, his fragrance manifesto, is a clear expression of his
desire to synchronize the lines of his couture with the allure of his
perfumery.
In 1947, Christian Dior unveiled his 'New Look' and the first Miss Dior bottle,
a ringed amphora in transparent glass. With its rounded curves and
narrow neck, the silhouette directly references the outline of a
figure-of-eight: the shape of the bottle wholly recalls the flower-women
of the 'New Look', their pert busts and cinched waists. The flacon
evolved in 1949, and while the amphora still boasts feminine curves, its
rings have gone and the glass comes in three colors - blue, white and
red, like an homage to perfumery's French origins.
"I created a perfume to wrap every woman in glorious femininity, as
though each of my dresses was emerging from the bottle, one by one," Christian Dior stated of Miss Dior.
In 1950, when the couturier came up with his "Verticale line", he
totally redesigned the fragrance flacon in order to harmonize the
straight, architectural lines as closely as possible.
"Cut like a tailored suit",
the bottle reappeared with geometric and sober lines, in a form that
would remain unaltered. Decorated with a bow-tie, its glass engraved
with a houndstooth motif, the bottle distilled some of the house's most
recognizable codes, espousing the mood of elegant gorgeousness so
associated with Dior fashion. Today, at age sixty-six, Miss Dior has
maintained her figure. And if the bow-tie at her neck has morphed into a
gentler form, her glass - engraved with the check so beloved of
Monsieur Dior - still contains all the freshness and vitality of eternal
youth.
Discover the story behind the name of the couturier's first perfume
Miss Dior : and what we hear contained in those two words is a
wealth of British elegance and youthful vitality. It's also a signature
name containing the family name of the master, the couturier-perfumer
who created it for young women everywhere. Two words in which the
essence of the house is concentrated. Miss Dior is a virtual
landmark. And yet, a few hours before Christian Dior's first haute
couture show, for which he had generously sprayed the salons with his
first fragrance, Miss Dior still didn't actually have a name. A
thousand words went through Christian Dior's head - but which to choose?
Mitzah Bricard paced up and down. She was his muse, his paragon of
elegance, the rock on whom he could depend. Passing in front of the
imposing mirror over the marble fireplace, she stopped for a moment, her
Nefertiti-like profile set in striking silhouette.
She was wearing her trademark panther scarf, tied around her wrist. The
door opened as discreetly as possible, revealing Catherine Dior, who had
slipped in to see her brother for a reason that's long been forgotten.
Jolted from his concentration, Christian smiled. He was her "Tian", she
was his "chérie". Mademoiselle Dior, twelve years his junior. Mitzah
Bricard, whose mother was English, rose from her medallion-back chair,
exclaiming, "Look, it's Miss Dior" . Miss Dior? Miss Dior!
All it took was one brief sentence, one coincidence, and thus was baptized the very first perfume from Christian Dior.
