Tuesday 25 November 2014

'Paris - Salzburg' Métiers d'Art Collection by CHANEL

"Reincarnation" of the upcoming CHANEL 'Paris-Salzburg' 2014/15 Métiers d'Art collection to be shown on December 2nd, 2014 in Salzburg.

This new shooting was the perfect opportunity for Karl Lagerfeld to develop an artistic collaboration with Pharrell Williams, a close friend of the House and personal friend of the designer. In fact, the artist not also composed and wrote the lyrics to "CC The World", the original soundtrack for "Reincarnation", but he also plays one of the lead roles and will be, along with Cara Delevingne, the face of the upcoming campaign of the Paris-Salzburg 2014/15 Métiers d'Art collection.
"It was time to show the origins of the Chanel jacket, inspired by the one worn by the lift attendant in a hotel near Salzburg in the 1950s (…) "Reincarnation" is the story of a lift attendant’s jacket being reincarnated as a timeless piece of women’s wear," declares Karl Lagerfeld.

Making-Off picture by Olivier Saillant for CHANEL 'Paris - Salzburg'

"Reincarnation" is also the evocation of another era, that of the Austro-Hungarian Empire, which Karl Lagerfeld brings to life for one night in the heart of the 1950s.

 "None of this would have been possible without Pharrell Williams, Cara Delevingne and Geraldine Chaplin. It’s the perfect cast. Pharrell is a genius and Geraldine at her best in the role of Gabrielle Chanel in the year of her comeback." - Karl Lagerfeld

Karl Lagerfeld, Pharrell Williams, Geraldine Chaplin

"Reincarnation" will be screened in Salzburg and on chanel.com on December 1st, 2014 the night before the Paris-Salzburg 2014/15 Métiers d'Art show.

Selections by ANDREA JANKE Finest AccessoRIES

Photo Credit/Source: The House of Chanel

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Karl Lagerfeld rocked Texas when he brought the sensational Chanel Métiers d’Art fashion show titled 'Paris - Dallas' to Dallas’s Fair Park, an imposing complex of Deco Moderne buildings and sculptures built for the 1936 Texas Centennial. The peripatetic Metiers shows that have also taken place in the Scottish Highlands, Versailles, among many others, are designed to showcase the unique craftsmanship of the ateliers that the House of Chanel has acquired to preserve in recent years so the workmanship is sensational.

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