The protagonists are a couple of entrepreneurs: Patrizia Bambi, the
creative and stylistic spirit and Claudio Orrea, head of management and
administration.The Patrizia Pepe brand evolved from another of their creations, the
Tessilform textile manufacturing company. The brand is based on a
particularly successful philosophy; Patrizia Bambi pays great attention
to the fashion universe and the market where she presents her ideal
man and woman.
Her collections manifest well groomed minimalism combined with a
passion for details. Her clothing style is based on harmony,
suppleness, character. Practical and original for every moment of the
day, whilst also being unfailingly elegant and modern for every moment
of the night.
Sequined espadrilles, one of the most 'must-haves' this season ...
W.O.M.A.N. by PATRIZIA PEPE
The project W.O.M.A.N. is more than a collection, she represents a real way of thinking. A
zest for life, an energetic way of living, something for the consummate
multitasker, that never loses sight of the importance of wit.
W.O.M.A.N. Lock Fly Bag by PATRIZIA PEPE
Rocksoul: Yellow and white rockstud bracelet by PATRIZIA PEPE
The perfect match: turquoise W.O.M.A.N. Lock Fly Bag & golden glitter espadrilles
PATRIZIA PEPE presents #STYLEDIARY,
the 2015 spring/summer ad campaign, which takes place in three
different locations and describes the many passions and experiences of a
modern fashionista. We see her cycling or walking her dog during a work-free Sunday
morning, or looking for her favourite vinyl records in a record store,
following her passion for music. We see her in a cocktail bar waiting
for her friends, ready for her favourite kind of night out: no doubt, a
rock concert!
Every outfit is perfect for a different situation, as we see in the spring/summer photoshoot named #STYLEDIARY. Here Patrizia Pepe
expresses the versatility and charm of the new season’s outfits and
accessories, which combine style, comfort and functionality for a
natural and unaffected look. Every situation calls for an outfit that can make our protagonist’s
sensibilities shine through. From her romanticism to her rock’n'roll
spirit, Patrizia Pepe outfits convey her inner world and combine fashion
and functionality: body-hugging shapes and crisp colours meet her
passion for details, and precious fabrics are embellished with prints
and delicate pleats.
For my German-based readers don't miss this wonderful occasion:
To shop the collection, please click on the banner below. LoL, Andrea
She is the only one to have the key to her own diary, which she
guards jealously and locks with her Patrizia Pepe Fly padlock. She is
the one to decide when to reveal its contents and who to let into her
world. As a symbol of Patrizia Pepe values and a recurring theme of the ad
campaign, the padlock steals the show during the new season: it features
in the shoots of both outfits and close ups, telling the tale of the
shapes, materials and vibrant patterns which make up both day and
evening attires.
Patrizia Pepe is delighted to present first images from the new
Fall/Winter 2012 Advertising Campaign, shot in London by photographers, Mert & Marcus. The face of the new season, the Polish model Anja Rubik,
gives her interpretation on the theme “Breakfast on the Moon”, which is
the inspiration behind the Patrizia Pepe ready-to-wear and accessories
collection this Winter. Defining a sensual and hyper-feminine wardrobe
for the season, artfully balancing elegance, innovation and experimental
design.
The location is an inner-city garage, that in addition to portraying
the urban vibe of the Patrizia Pepe look, also shows a visual journey,
from the intimate and cosy interiors in the previous ad campaigns, to a
more obscure outdoor setting, to symbolise a place poised between the
present and the future. In the background of the Parking Garage, the clean,
minimalist lines of a luxury car represent a concrete element in the
subtle setting in which the Patrizia Pepe woman poses – real and
alluring – as flawless as the clothes she is wearing, designed to flow
with every movement and rhythm of modern living.
With the new images, Patrizia Pepe reasserts a path blessed with many
exclusive projects and partnerships, while continuing to bring in
international fashion and image talents, able to capture and communicate
to others the creative philosophy of the brand with passion, energy and
a unique style. The new Advertising Campaign will be on-air in the main Italian and international media from mid-August.
